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If running your Facebook Ads (#2022)
feels like TENTING IN A THUNDERSTORM
It's Time to Uplevel Your Skills to Turn Underwater Campaigns into a Blazing Source of Leads & Sales
The online reboot for Biz Owners ready to REVITALIZE & OPTIMIZE their Facebook & Instagram Ads!
August 21st - 28th, 2023
It's Time to Uplevel Your Skills to Turn Underwater Campaigns into a Blazing Source of Leads & Sales
The online reboot for Biz Owners ready to overcome the challenges of 2023 and REVITALIZE their Facebook Ads!
August 21 - 28, 2023
Join Us For This Free LIVE ONLINE EVENT
where we’ll get campfire cozy, expand your lead attraction skills, and increase your Facebook Ad peace!
Fill your virtual rucksack with the latest and greatest ad trends that enable you to navigate the ever-changing online terrain with ease.
Painlessly build ad muscle – so you can face any obstacles head-on… and sidestep the mud pit of ad spend doom.
Learn to navigate the BEST way of targeting your ad campaigns so you can abandon your fear of flopping instead of abandoning your Facebook ads.
You’ll be prepped and ready to tackle anything Meta throws at you… No camp bullies allowed here. 😉
You’ll leave camp with problem-solving skills and success strategies that will completely transform and rekindle your Facebook Ad results… leaving you more time for roasting marshmallows!
And who knows, you may even meet your next
If You're Thinking of Abandoning Facebook Ads - THINK AGAIN
Facebook ads are still the leader when it comes to lead acquisition and business growth.
While costs have gone up, Ad Camp was designed specifically to show you the tips and tricks that you can use to bring your costs down.
Specifically, you’re going to love Day 5 where I show you the insider knowledge you need to keep costs low.
Who Can Join the Ad Camp FUN?
Ad Camp is for business owners, course creators, coaches, authors, speakers, experts and thought-leaders who…
… manage their own Facebook ads and would love expert help.
… have an agency running their company’s ads but would love some fresh ideas to share and to understand ads on a deeper level.
… struggle with rising costs and are wondering, “Do Facebook ads even still work anymore?”
… are newbie Ad Managers/Media Buyers wanting to uplevel their ad skills.
Basically, if you’ve ever spent $100 on Facebook ads, this is for you!
*NOTE: We won’t be focusing on eCommerce, real estate or brick and mortar businesses during Ad Camp.
Camp Schedule
August 21st to 28th, 2023
Story Time
Monday, August 21 at 7am PT | 10am ET
On Opening Day, we’ll get right to business with live audits of Facebook Ads. I’ll select 3 campers and personally make over their ads. Watch along as I dissect their struggling campaigns and show you how to READ THE STORY the data is telling. You’ll even discover how to read YOUR OWN DATA, so you can turn your nightmare ads into sweet lead generating dreams!
Target Practice
Tuesday, August 22 at 7am PT | 10am ET
On Day Two, it’s time for a fun group activity: Target Practice. Meta majorly changed targeting over the last year or so (and will continue to)... and this left many businesses lost in the wilderness with no precise way to reach their audience. I'll help you carve out a clear path back to reaching your ideal clients. Bullseye!
Crafty Creatives
Wednesday, August 23 at 7am PT | 10am ET
Dried up Facebook ads can be pesky performance killers. Creating attention-grabbing ads is a game that never ends. Ad fatigue is the fastest way to drive up CPCs and CPMs. I’ll show you how to write compelling ad copy and create dynamite images that take your ads from fried up to FIRED UP in just one day! BONUS: I’ll even share the best A.I. tools for copy & images that makes updating creatives even easier!
Set Up Camp(aigns)
Thursday, August 24 at 7am PT | 10am ET
After 3 days of laying the groundwork, it’s time to set up camp… CAMPAIGNS that is! All campaigns are NOT alike! Whether you’re running ads to a webinar, sales page or live event, the way you set up your campaign matters! Look over my shoulder as I build campaigns using my personal strategies that will help you produce the highest conversion rates at the lowest cost. You’ll follow along and launch your own new ads today!
S’more Leads
Friday, August 25 at 7am PT | 10am ET
Let’s roast the rising costs of paid advertising and leverage the current landscape to your advantage. While everyone else is busy wondering if Facebook ads are even worth it anymore, you’ll be learning how to get more leads with cost-cutting strategies to keep your conversion rates up and your cost-per-click low.
Closing Ceremonies
Monday, August 28 at 7am PT | 10am ET
Our final day together will culminate with the transformational reveal of the ad results from the 3 campers we audited on Day 1. Experience a real life look at the before and after of a broken campaign brought back to life in just a few short days. We’ll end our time together with an intimate fireside chat where you’ll get to ask the Camp Leader (me) your most burning questions about Facebook ads.
Grab A Buddy And Your Canteen And
RESERVE YOUR FREE SPOT AT
Grab A Buddy And Your Canteen And Reserve Your Free Spot
You’ll even get a handy dandy Camp Guide full of camp activities, playlists, recipes and other camp-tastic surprises to ensure you get the most out of your time at camp!
Your Camp Leader
I’m your fearless Camp Leader, Adrienne Richardson, owner of Powerplay Media. I’ve spent more than 10 years mastering the Art and Science of using Facebook Ads to generate more than 750,000 leads and $95,000,000 in sales for my clients.
I’ve been the Facebook Ad Strategist running campaigns for many of the ads you see on Facebook every day like Digital Marketer, Pete Vargas, Russ Ruffino, BossBabe, Michael Hyatt, Jen Gottlieb & Chris Winfield, Vanessa Lau, Shanda Sumpter, Kendall Summerhawk, Emily Williams, Selena Soo, Bethany Hamilton, ThinkMedia and many more!
I manage over $20 Million in ad spend per year for my clients who sell both low and high ticket offers… using a wide array of funnels like evergreen webinars, challenges, SLOs, live events, and more!
My methodology is known for giving business owners the best possible way to turn $1 in Facebook ad spend into a $3-6 return, consistently.
Frequently Asked Questions
Camp runs from August 21st to August 28th (excluding the weekend). Sessions start at 7am PT/10am ET every day and will be approximately 60 minutes long.
No you don’t, but you’d be crazy not to! Each day will build on the last, so you’ll want to attend live as often as possible. Any sessions you miss will be available to watch in the Facebook group until it closes on August 30, 2023.
All trainings will take place in the Facebook group and will be available to watch until the end of the day on August 30, 2023. If you’d like to have unlimited access to them, upgrade to the Playback Pack and you’ll get all the recordings.
Due to the amount of training we have planned and the jam-packed camp schedule, it won’t be possible to answer individual questions about your ads during Ad Camp. However, if you upgrade to the VIP Power Pack, there will be opportunities to hang out with Adrienne and ask questions during the Daily Fireside Chats.
The Fireside Chats will take place immediately following the training session. We will take a quick 15-minute break after the training session concludes and then meet on a private Zoom link at 8:15am PT/11:15am ET for Q&A.
Should I still be running Facebook ads? Do they really even work after all the changes they’ve made?
If you’re thinking of abandoning Facebook ads – think again. Facebook ads are still the leader when it comes to lead acquisition and business growth. While costs have gone up, Ad Camp was designed specifically to show you the tips and tricks that you can use to bring your costs down. Specifically, you’re going to love Day 5 where I show you the insider knowledge you need to keep costs low.
Unfortunately, no. Ad Camp is for business owners who are already running ads and need help improving the performance and increasing their return on ad spend. I will not be teaching basic ad set up during camp, attendees will need to already know how to do that.
Absolutely! I’m sure there are several nuggets of wisdom you’ll gain from participating!
While the concepts that will be covered during camp will be applicable to eCommerce, there will not be any strategies taught that are geared specifically for eComm businesses.
While the concepts that will be covered during camp will be applicable to local brick and mortar businesses, there will not be any strategies taught that are geared specifically for local biz.
Sadly, Facebook has made it very difficult for Realtors to advertise on their platform. While the concepts that will be covered during camp will be applicable to Realtors and those in the real estate industry, not everything that will be taught can be utilized and implemented by Realtors.
Grab A Buddy And Your Canteen And
RESERVE YOUR FREE SPOT AT
REGISTRATION WILL CLOSE IN:
Days
Hours
Minutes
Seconds
REGISTRATION WILL CLOSE IN:
Days
Hours
Minutes
Seconds
If you’re ready to add a spark to your Facebook ads, increase return on ad spend and get the leads and sales flowing again, then Ad Camp is the place to be! CLICK BELOW TO SIGN UP and block out your calendar NOW!
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