The Powerplay Experience (April 19-21, 2023 in Nashville, TN)

Attention Entrepreneurs...

Frustrated, perplexed, disappointed, or about ‘ready to give up’ with Facebook Ads?

Want to take advantage of the ultimate powerplays proven to boost ROAS & keep you in the game?

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A 5-Star Experience Curated for Online Business Owners, Coaches, Course Creators and Digital Marketers who want to stay ‘top of mind’ and attract customers – even in today’s volatile market!

April 19-21, 2023 in Nashville, TN

Secure Your Seat

TICKET SALES END IN:

TICKET SALES END IN:

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Whatever the economic situation,
there are always those who capitalize and win…

They are the power players

AT THE POWERPLAY EXPERIENCE, YOU’LL HAVE THE OPPORTUNITY TO:

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The cutting edge strategies (tested with $$$$$$$$) that keep you relevant in a fast-paced world where platforms are constantly changing.

You might not have millions in ad spend but you can still benefit from the same POWERPLAYS that keep my top dollar clients making ROI bank.

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Theory without implementation is time wasted.

POWERPLAYERS take fast action… and we make this easy for you!

Experience interactive hands-on sessions that enable you to confidently create a personalized plan for promoting your offers & fulfilling your revenue goals!

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Open the door to opportunity. 

When the market is volatile connections can be the magic sauce that help you thrive.

Leverage time with like-minded Powerplayers – leave the room strategy + 2-3 potential affiliates and JV Partners to help you supercharge your ROAS.

Powerplayers Create their Future

META IS A CONSTANTLY EVOLVING PLATFORM!

Attending this event ensures you stay ahead of the curve with the latest strategies for creating profitable ad campaigns!

POWERPLAYERS CREATE THEIR FUTURE

META IS A CONSTANTLY EVOLVING PLATFORM!

Attending this event ensures you stay ahead of the curve with the latest strategies for creating profitable ad campaigns!

Schedule of Events

Please note this is an exclusive event that will not be livestreamed or recorded.
It’s a do not miss!

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Day 01

Wednesday, April 19 | 6-8PM

WELCOME MIXER
We’ll kick things off with a casual get-together on a rooftop bar so you can mix, mingle and connect with other event guests before we hit the ground running on Thursday. Includes light appetizers and one round of drinks on me!

Day 02

Thursday, April 20 | 8AM – 4pm

HARNESS THE POWER OF AI
Day 2 is all about embracing the future and maximizing your marketing through the power of AI. Learn super simple, MASSIVE time-saving strategies for your Facebook ad copy, headlines, landing pages and emails. Together we’ll knock out new copy in mere seconds, sending you home with everything ready to go! 

EXCLUSIVE INSIDER CONVERSATIONS
Accelerate your success with access to captivating ROUND TABLE DISCUSSIONS featuring industry experts in TikTok Advertising, Membership & Community Expansion and Email Marketing Mastery! Seize this rare opportunity to absorb invaluable insights and knowledge in an intimate, immersive setting. 

ATTRACT AUDIENCE ATTENTION
With attention spans becoming shorter and shorter, advertisers have to adapt to how prospects are consuming content. I’ll share best practices for pivoting your ads and funnels to meet people where they’re at TODAY. Get ahead before out-of-date tactics begin to phase out.

LIVE AD AUDIT
To make the future better, we must also fix what’s not working. Watch as I break down real-life ad campaigns and audit the targeting, copy and images and offer transformational solutions for turning lackluster campaigns into future-ready winners.

Day 03

Friday, April 21 | 8AM – 4PM

BUILD A STEADY STREAM OF TRAFFIC & REVENUE
On Day 3, we’ll focus on how to use ads to provide a stable source of traffic and revenue for your business year-round, so you can continue to thrive in the midst of change and uncertainty. Together, we’ll create an asset that allows you to grow and succeed no matter what the future holds.

TURN EXISTING CUSTOMERS INTO REPEAT BUYERS
Generating MORE leads isn’t always the answer to growth. Selling MORE to the leads you already have is the key to becoming MORE PROFITABLE. I’ll help you craft your own customer success journey and retargeting strategy to get a greater return on your ad spend.

OPEN Q&A WITH ADRIENNE
Tap into the brain responsible for helping clients produce over $75,000,000 in sales! With 10 years of experience in online marketing, you’ll get the opportunity to ask questions directly to me, about anything related to ads, funnels, offers and more! This rapid fire Q&A time is always a crowd favorite!

SECURE YOUR SEAT

Schedule of Events

Please note this is an exclusive event that will not be livestreamed or recorded.
It’s a do not miss!

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Day 01

Wednesday, April 19 | 6-8PM

WELCOME MIXER
We’ll kick things off with a casual get-together on a rooftop bar so you can mix, mingle and connect with other event guests before we hit the ground running on Thursday. Includes light appetizers and one round of drinks on me!

Day 02

Thursday, April 20 | 8AM – 4pm

HARNESS THE POWER OF AI
Day 2 is all about embracing the future and maximizing your marketing through the power of AI. Learn super simple, MASSIVE time-saving strategies for your Facebook Ad copy, headlines, landing pages and emails. Together we’ll knock out new copy in mere seconds, sending you home with everything ready to go!

EXCLUSIVE INSIDER CONVERSATIONS
Accelerate your success with access to captivating ROUND TABLE DISCUSSIONS featuring industry experts in TikTok Advertising, Membership & Community Expansion and Email Marketing Mastery! Seize this rare opportunity to absorb invaluable insights and knowledge in an intimate, immersive setting.

ATTRACT AUDIENCE ATTENTION
With attention spans becoming shorter and shorter, advertisers have to adapt to how prospects are consuming content. I’ll share best practices for pivoting your ads and funnels to meet people where they’re at TODAY. Get ahead before out-of-date tactics begin to phase out.

LIVE AD AUDITS
To make the future better, we must also fix what’s not working. Watch as I break down real-life ad campaigns and audit the targeting, copy and images and offer transformational solutions for turning lackluster campaigns into future-ready winners.

Day 03

Friday, April 21 | 8AM – 4PM

BUILD A STEADY STREAM OF TRAFFIC & REVENUE
On Day 3, we’ll focus on how to use ads to provide a stable source of traffic and revenue for your business year-round, so you can continue to thrive in the midst of change and uncertainty. Together, we’ll create an asset that allows you to grow and succeed no matter what the future holds!

TURN EXISTING CUSTOMERS INTO REPEAT BUYERS
Generating MORE leads isn’t always the answer to growth. Selling MORE to the leads you already have is the key to becoming MORE PROFITABLE. I’ll help you craft your own customer success journey and retargeting strategy to get a greater return on your ad spend.

OPEN Q&A WITH ADRIENNE
Tap into the brain responsible for helping clients produce over $75,000,000 in sales! With 10 years of experience in online marketing, you’ll get the opportunity to ask questions directly to me, about anything related to ads, funnels, offers and more! This rapid fire Q&A time is always a crowd favorite!

BUY YOUR TICKET

This year, we’re going

ALL-INCLUSIVE

Not only will your mind be fed, but we will be feeding your bodies very well this year too! All of the following meals are included with the purchase of your ticket.

BREAKFAST
Start your day off right on Thursday and Friday morning with a hearty breakfast, included in your ticket. This ain’t no continental breakfast either. Indulge in a delicious meal and coffee (or tea) before diving into the event each day. 

LUNCH
We will break for lunch on Thursday and Friday afternoon to enjoy the flavors of the South. These meals are included with your ticket. Continue to mix and mingle with other guests as you refuel for the afternoon sessions. 

DINNER
Experience one of the most exquisite steakhouses in all of Nashville on Thursday night. The food at this top-notch restaurant is second to none and will be a meal you remember forever. This extravagant dinner is included with your ticket.

I’ve been to many events and conferences throughout my career but nothing like The Powerplay Experience! The intimacy and proximity to experts was incredible.
This is going to be a yearly event for me from now on!

VERONICA ROMNEY

This year, we’re going

ALL-INCLUSIVE

Not only will your mind be fed, but we will be feeding your bodies very well this year too! All of the following meals are included with your ticket.

BREAKFAST
Start your day off right on Thursday and Friday morning with a hearty breakfast, included in your ticket. This ain’t no continental breakfast either. Indulge in a delicious meal and coffee (or tea) before diving into the event each day. 

LUNCH
We will break for lunch on Thursday and Friday afternoon to enjoy the flavors of the South. These meals are included with your ticket. Continue to mix and mingle with other guests as you refuel for the afternoon sessions. 

DINNER
Experience one of the most exquisite steakhouses in all of Nashville on Thursday night. The food at this top-notch restaurant is second to none and will be a meal you remember forever. This extravagant dinner is included with your ticket.

I’ve been to many events and conferences throughout my career but nothing like The Powerplay Experience! The intimacy and proximity to experts was incredible.
This is going to be a yearly event for me from now on!

VERONICA ROMNEY

Take Your Experience to the Next-Level When You Upgrade to VIP!

The Playmakers Room

Limited to 15 people only!

Take Your Experience to the Next-Level When You Upgrade to VIP!

The Playmakers Room

Limited to 15 people only!

An Exclusive Experience For Change-Makers Committed to
7-Figure Transformation in 2023

ENTER THE PLAYMAKERS ROOM & UNLOCK OPPORTUNITY

An Exclusive Experience For Change-Makers Committed to 7-Figure Transformation in 2023 ENTER THE PLAYMAKERS ROOM & UNLOCK OPPORTUNITY

PIZZA & POWERPLAYS

Friday, April 21 | 6 - 8 pm

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Hang out with Adrienne in her luxe suite for a delicious artisan pizza party.

This biz builder’s bash is your EXCLUSIVE chance to:

  • Hang out with her and other VIP's.
  • Tap into the entrepreneurial genius in the room.
  • Build long-lasting relationships that will benefit your business & your bottom line.
  • Gain insights from Playmakers who appreciate what it takes to make it.
  • Share your experiences.
  • Grow your network of contacts.

You’ll have ample opportunity for one-on-one conversations and personalized attention. Come hungry, leave inspired and ready to take your biz to the next level.

I come to Adrienne for the knowledge about Facebook ads but I stay for her marketing strategies with integrity. The Powerplay Experience was worth every penny. If you have a chance to upgrade to VIP it will be the best decision you make and will save you months of self-talk and frustrations.

cindy lu

PIZZA & POWERPLAYS

Friday, April 21 | 6 - 8 pm

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Hang out with Adrienne in her luxe suite for a delicious artisan pizza party.

This biz builder’s bash is your EXCLUSIVE chance to:

  • Hang out with her and other VIP's.
  • Tap into the entrepreneurial genius in the room.
  • Build long-lasting relationships that will benefit your business & your bottom line.
  • Gain insights from Playmakers who appreciate what it takes to make it.
  • Share your experiences.
  • Grow your network of contacts.

You’ll have ample opportunity for one-on-one conversations and personalized attention. Come hungry, leave inspired and ready to take your biz to the next level.

I come to Adrienne for the knowledge about Facebook ads but I stay for her marketing strategies with integrity. The Powerplay Experience was worth every penny. If you have a chance to upgrade to VIP it will be the best decision you make and will save you months of self-talk and frustrations.

cindy lu

GOAL-CRUSHING GATHERING

Saturday, April 22 | 8 am - 12 pm

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Join me and the other VIPs for an exclusive 4-hour private suite strategy day This is your chance to supercharge your success and plan to achieve your 7 figure revenue goals with confidence.

Together, we will:

  • Reverse engineer your 2023 business goals.
  • Map out your clear path to success.
  • Determine the exact offers, funnels, and ads you need to CRUSH IT in 2023!
  • Say goodbye to the roadblocks and challenges holding you back.
  • Say hello to a brighter future with a 7-figure marketing plan that works for you.

Don’t miss the opportunity to tap into my expert advice, get hands-on guidance, and make meaningful connections with other needle-moving
business owners.

Join me and the other VIPs for an exclusive 4-hour marketing strategy day in my private suite! This is your chance to supercharge your success and achieve your revenue goals with confidence. 

Together, we’ll reverse engineer your 2023 business goals and map out a clear path to success by determining the exact offers, funnels, and ads you need to CRUSH IT this year! 

Say goodbye to the roadblocks and challenges holding you back and hello to a brighter future with a marketing plan that works for you. 

This is an opportunity to tap into my expert advice, get hands-on guidance, and make meaningful connections with other serious business owners. Don’t miss out on the ultimate shortcut to playing full out this year!

DON'T MISS OUT ON THE ULTIMATE SHORTCUT

to taking your business to the next-level this year!

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limited to 15 people only!
grab your spot before they are gone

DON'T MISS OUT ON THE ULTIMATE SHORTCUT

to taking your business to the
next-level this year!

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limited to 15 people only!

April 19 – 21, 2022 in Nashville, TN

Ticket Sales end In:

Get The

All-Inclusive
Experience

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  • Welcome Mixer
  • 2-Day Powerplay Experience
  • Breakfast on Thursday & Friday
  • Lunch on Thursday & Friday
  • 5-Star Dinner on Thursday Night
  • Access to the Event Facebook Group
  • Meet Other Business Owners and Adrienne in person
  • BONUS: 15-Minute SOS Call

Total Value: $10,000

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Today’s price: $997

SECURE YOUR SEAT

Only 25 Spots Remain!

Get The

next-level vip experience

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  • Welcome Mixer
  • 2-Day Powerplay Experience
  • Breakfast on Thursday & Friday
  • Lunch on Thursday & Friday
  • 5-Star Dinner on Thursday Night
  • Access to the Event Facebook Group
  • Meet Other Business Owners and Adrienne in Person
  • Pizza & Powerplay's in Adrienne's Suite on Friday Night
  • VIP Intensive & Breakfast in Adrienne's Suite Saturday Morning
  • BONUS: 15-Minute SOS Call

Total Value: $22,000

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TODAY’S PRICE: $1997

SECURE YOUR SEAT

Only 5 Spots Remain!

The Powerplay Experience gave me the clarity I needed to take my business to the next level. Adrienne is a true expert in her field and it showed. The connections and friendships I made during the event are priceless.

Kim Maska

WOW! Adrienne and her team did an amazing job designing and implementing this experience. What I learned in just a short amount of time was soooo valuable and I met so many inspiring business owners. 

shana bresnahan

wHAT IS THE POWERPLAY EXPERIENCE

REALLY LIKE?

What is the Powerplay Experience REALLY LIKE?

Carrie's Experience

Barb's Experience

Cindy's Experience

SECURE YOUR SEAT

I changed my move date just to come to The Powerplay Experience and OMG I’m so grateful I did! Adrienne dropped so much gold. I was shocked at the price because it seemed like an event worth thousands of dollars. I have so much clarity around my marketing plan after attending this event. I cannot wait to come back next year!

EMILY DEAGLE-GREEN

If you want to witness excellence in marketing from presentation, to education, to critical thinking and diverse ideas, Adrienne is absolutely the person to get it from. The training was filled with actual deep, meaningful information and ideas that can magically inspire people in a variety of business models, markets and stages in their journey.

dara sklar

Join Adrienne and the Powerplayer Team Live at our host venue…

Conrad

1620 west end ave, Nashville, TN

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Conrad Nashville is a 5-Star+ luxury hotel minutes away from Music Row, Bridgestone Arena, Music City Center, Nissan Stadium and First Horizon Park. 

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Conrad is located approximately 8 miles from the Nashville International Airport and is easily accessible via Uber or Lyft. If you’re bringing your own vehicle with you, there is valet parking available on-site at the hotel.

Powerplay & Stay

Optional Add-On

$500 for 3-Nights + Transportation

The Conrad Hotel, where our event will be held, is completely sold out! So we’ve secured a super affordable, exclusive location for event attendees!

We’ve secured 2 stunning townhouses for Powerplay Experience Guests to make booking your trip even easier (and more fun).

Enjoy a 3-night stay at the Powerplay Townhouses, PLUS… we’re even INCLUDING Uber trips to and from the event space each day. All for just $500!

Take in the stunning city views from the rooftop, connect after hours with other event guests and save $100’s of dollars on lodging and transportation.

NOTE: You will be sharing a room with other Powerplay Experience guests. Everyone WILL have their own bed. Men and women will stay in separate townhouses.

🛒 Add the Powerplay & Stay package to your cart at checkout to reserve your spot!

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SECURE YOUR SEAT
buy your ticket

I love Adrienne’s practical, no nonsense, give-it-to-you-straight teaching style. Every training and activity was EXTREMELY valuable for me as an ads manager and as a business owner. You just don’t get in-depth training like this anywhere else. She went above and beyond in every detail to make this event so unique!

JENN MARTIN

Adrienne is so generous and she really cared about her people at The Experience. The information was given in abundance and it was very practical content that really made me think and left me in a position to take action right away.  Adrienne is top notch and this event was worth every penny!

TRACEY ALBRECHT

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ABOUT YOUR HOST

Adrienne Richardson

Adrienne Richardson is the owner and founder of Powerplay Media. She is the Facebook Ad Strategist running campaigns for many of the ads you see on Facebook every day.

She has spent more than 10 years and over $15 Million in ad spend mastering the Art and Science of using Facebook Ads to generate more than 450,000 leads and $75,000,000 in sales for her clients.

She was the Director of Marketing and Lead-Gen for Clients on Demand for 5 years, where she helped grow the company from $1 MIL per year to $15 MIL per year, earning $10-15 for every $1 spent on ads.

Today, she has the honor of helping over 6,000 high-level business owners create marketing strategies that allow their business to exponentially grow their revenue and impact in the world. 

She has worked with some of the top names like Digital Marketer, Pete Vargas, Russ Ruffino, BossBabe, Michael Hyatt, Jen Gottlieb & Chris Winfield, Shanda Sumpter, Kendall Summerhawk, Emily Williams,  Selena Soo, Bethany Hamilton, ThinkMedia and many more.

SECURE YOUR SEAT

Frequently Asked Questions

This 5-Star Marketing Event is for Online Business Owners, Coaches, Course Creators and Digital Marketers who want to uplevel their Facebook ads and create a unique marketing plan to grow their business.  

The All-Inclusive Experience ticket includes appetizers and a drink at the Welcome Mixer on Wednesday, all of the content and materials for Thursday and Friday, Breakfast and Lunch on Thursday and Friday, Dinner on Thursday night as well as coffee, tea and water each day. It does not include your travel expenses—ex. airfare, lodging, and transportation to the event location.

The Next-Level Experience ticket includes everything in the All-Inclusive ticket PLUS the following:

 “Pizza & Powerplays” on Friday night in Adrienne’s Suite from 6 – 8pm, dinner will be provided.
“Goal-Crushing Gathering” on Saturday in Adrienne’s Suite from 8am – 12pm, breakfast and coffee will be provided.  

It does not include your travel expenses—ex. airfare, lodging, and transportation to the event location.

Yes, all of the following meals are included in your ticket: Welcome Mixer (light appetizers and a drink), Breakfast on Thursday and Friday, Lunch on Thursday and Friday and a 5-Star Dinner on Thursday night.

The Next-Level Experience ticket includes additional meals for the extra time you will spend with Adrienne. Dinner will be provided during the Networking Session in Adrienne’s Suite on Friday night and Breakfast will be provided for the VIP Intensive on Saturday morning. 

The Welcome Mixer is on Wednesday from 6-8 pm. On Thursday and Friday, Breakfast will be served at 8:00 am. The morning session will start at approximately 9:00 am and the afternoon session will wrap up at 4:00 pm. You should plan to attend the entire day on both days. The Dinner Experience is on Thursday from 6-9 pm.

If you purchased the Next-Level VIP Experience Ticket, Pizza and Powerplays will be in Adrienne’s Suite from 6-8 pm on Friday, April 21st. The VIP Intensive + Breakfast will be in Adrienne’s Suite from 8:00 am – 12:00 pm on Saturday, April 22nd. 

The event will take place at The Conrad hotel, however you are not required to stay there. Once your ticket is confirmed we will provide you with a list of great places to book your stay that are nearby and range in price to fit all budgets. We will send hotel and travel information to you after registration. While you’re welcome to stay at any hotel or AirBnb, we highly recommend staying nearby so that you’re able to easily attend the experience on time and with little hassle.

We recommend flying into Nashville International Airport on Wednesday afternoon in order to arrive in time for our Welcome Mixer that starts at 6:00 pm. Please do not plan to depart before we end the event on Friday at 4:00 pm. Consider purchasing the Next-Level VIP Experience Ticket to extend your stay in Nashville! 

Sure! You are welcome to bring team members and colleagues with you to The Powerplay Experience – it’s encouraged! However, please note that all attendees must have their own All-Inclusive or Next-Level VIP Ticket. 

Sorry, this event will not be live-streamed, recorded or available outside of this event.

Please contact our team at [email protected] if you have any questions about the event. 

SECURE YOUR SEAT

The Powerplay Experience was delightful. Adrienne is so knowledgeable and I walked away feeling super pumped to take my business to the next level.  I made many friends here and I didn’t want it to end. It kicked me back into gear and was just what I needed!

sonja mccord

Adrienne is a brilliant woman and shared so much valuable information. The connections that I made with other business owners were unbelievable. She made everyone feel included and the dinner experience was priceless. This event was the most amazing thing ever! 

jenelle link

April 19 – 21, 2022 in Nashville, TN

Get The

All-Inclusive
Experience

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  • Welcome Mixer
  • 2-Day Powerplay Experience
  • Breakfast on Thursday & Friday
  • Lunch on Thursday & Friday
  • 5-Star Dinner on Thursday Night
  • Access to the Event Facebook Group
  • Meet Other Business Owners and Adrienne in person
  • BONUS: 15-Minute SOS Call

Total Value: $10,000

22-Divider2-O

today’s price: $997

secure your seat

Only 25 Spots Remain!

Get The

next-level vip experience

22-Divider2-O
  • Welcome Mixer
  • 2-Day Powerplay Experience
  • Breakfast on Thursday & Friday
  • Lunch on Thursday & Friday
  • 5-Star Dinner on Thursday Night
  • Access to the Event Facebook Group
  • Meet Other Business Owners and Adrienne in Person
  • Pizza & Powerplays in Adrienne's Suite on Friday Night
  • VIP Intensive & Breakfast in Adrienne's Suite Saturday Morning
  • BONUS: 15-Minute SOS Call

Total Value: $22,000

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TODAY’S PRICE: $1997

secure your seat

Only 5 Spots Remain!

TICKET SALES END IN:

Days
Hours
Minutes
Seconds

The Powerplay Experience was awesome. Adrienne’s ability to translate marketing jargon into layman terms is phenomenal and the attention to detail throughout was amazing!

Dr. Miatta Hampton

I left the Powerplay Experience with so much clarity about what products I wanted to go all in on so I can build a business that I love and that is is of my own design.

Andrea Brown

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